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Sexual Harassment at Workplace among Photographic Models: A Gender Comparative Analysis from Pakistan

Dr. Ra´ana Malik
Abstract: The heterosexual paradigm is not easy to handle when it is rooted in sexualized behaviors. Sexual harassment in modeling is considered unwanted misconduct because models are treated as living, breathing hangers. The present study objectives were to explore the prevalence, knowledge, and strategies about sexual harassment and gender-based discrimination faced by photographic models within the area of Lahore, Punjab. Quantitative research design was used, two questionnaires (Sexual Harassment Attitude Scale and Sexual Experience Questionnaire, Likert scale) for data collection through a survey by convenience sampling with a sample size of 90 photographic models. Tools were reliable, with Cronbach’s alpha of .67 and .94. Gender comparative analysis was done by using the Statistical Package for Social Sciences. Descriptive statistics of the sexual experience questionnaire for unwanted sexual attention were 0.0%. Inferential statistics of the sexual harassment attitude scale by independent sample T-Test showed significant differences for females, ** p <.05 as greater potential to be targets and labeling offensive behavior as harassment than males. But the sexual experience questionnaire had no significant difference **p>.05 for the indirect method of responding, adopting a few supportive and less reporting of direct strategies for sexual harassment experiences. Gender-based discrimination indicated no association **p=.38 in the Chi-square Test. An open-ended question resulted in homosexuality in males, but portrayals as sexual prize were mostly for women.
Keywords: Sexual Harassment, Photographic Models, Gender Discrimination.
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