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AI and the Future of Journalism in Pakistan: Global Lessons, Local Challenges, and Strategic Pathways
Asim Razzaq & Azhar Sumra
Abstract:
The world is rapidly changing the media landscape with the artificial intelligence (AI) concept that is redefining the manner in which journalists collect, produce, and circulate information. There are new opportunities to pursue and complex challenges to solve, as media organisations move to the exploitation of machine learning, natural language processing, and generative technologies as an aspect of the newsroom processes. The paper also analyse the trends in the world based on the data given in the Journalism AI Report by Polis at the London School of Economics and a comprehensive literature review of 2020-2025 and identify how it is applicable to the news industry in Pakistan. It determines the role of foreign experiences in informing the new Pakistan media system with references on the key limitations of financial factors, language diversities and institutional structural weaknesses. The case presented in this paper is that Pakistan requires moving past the case of isolated and experimental applications of AI towards more coordinated and collaborative and ethically upheld application. The development of localized tools of NLP, the inculcation of AI literacy in the education of journalism and the structures of policies to regulate the production of synthetic content are essential to this process. The results show that AI is a socio-technical phenomenon that will be used to influence the journalism, audience confidence, and democratic communication in Pakistan.
Keywords:
Artificial Intelligence, Innovation, Journalism, News Media, Pakistan
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